Wednesday, November 18, 2009

Yelp, I Hardly Knew Ye.

My employer has gone toe to proverbial toe with Yelp!. It began with emphatic curses booming out of his office. Slamming phones. Slamming calculators; pugnacity hanging in the air like rotting meat. 
"Those bastards! Those slimy fucks!" 
Booming. While customers perused the Bordeauxs and Belgian beer, my employer seethed. Oh, they also raised brows and covered their children's ears. I assumed, they Yelped. Cantankerous individuals rarely succeed in customer service, let alone family-based-local-retail stores. This much I've learned during my tenure at Armanetti's. 
Is everyman a journalist? An expert? Does indulgence grant authority? 


Thursday, November 12, 2009

Fubar and the Downward Spiral of Dumbness Part II: Talking About Talking



Lingo. Slang. Jive. Jarjon. Palaver. There's plenty of palaver on Fubar. The picture above is lap-top-snapped from Fubar's UnHoLy PaRaNoiA chatroom. Lovely photo. On the left we see the square photos of the members of the chatroom. These individuals have screennames that are synonymous with, well, folk who enjoy looking at cartoons of scantily clad women with come hither eyes and a "nuh-uh" finger wags. There is a certain form of english employed in these rooms. Take Officer Pimpstik, for instance. He lays a whopper on us in the chatroom, "im faded off my ass[.]" Fair enough. One of the most interesting rules concerning language in the chatrooms is the prohibition of CAPS; they are reserved for moderators--or greeters as they are called. I have run into a few problems in the chatrooms. It's quite difficult to take it seriously and to remember there are actual people, who've vested interest and social concerns. When posting one must observe the hierarchy of the lounge and be sure not to disrupt the bizarre, like Charmer. 

I paid a compliment to her and her recent pictures. "Well done" is the phrase I used. Apparently this question hasn't been uttered in the chatrooms, as I was peppered with comments such as "wat u mean" and "easy man." RacerX57 quickly jumped in threatening to "kick your ass," which was followed by an abrupt exit by Charmer herself.  
☆.chaяmeя.☆.Se...ok im out ... im gonna go play with make up
Well done. For all I know this could be slang for something obscene, but judging by the background and overall language of the chatroom I find it hard to believe. My patience is at an end and I must note without offense, FUBAR is a website utilized by individuals who, in my opinion, require self esteem boosts in aberrant ways, indulge scopophilic desires, have difficulty socializing in person, are devoid of higher education and enjoy negative attention from strangers...

This isn't to say that every member fits this description perfectly--I'm sure there are some who don't--but the large majority of FUBAR members display these qualities time after time, profile after profile. 

The last straw came after a stalker--hell, I've been on this site for two weeks--incessantly requested photos of me, my phone number, my address, etc. I merely accepted her friend request and had never once contacted this individual. I figured my research was done, so I sent her this...















Wednesday, November 4, 2009

Fubar and the Downward Spiral of Dumbness

Fucked up beyond any recognition. We've all seen it. Drunkeness is generally a public affair and is often encouraged in certain social groups--you know, frats, the VFW and the book club your aunt belonged to until she drove her Buick into the living room of a neighbor's house. "We never really read, Tom. We drank Chardonnay and bitched about our husbands..."


Anyway, Fubar, according to the founder known as BabyJesus is "the internet's first online bar, where the party goes on 24-7." One may assert the members of Fubar enjoy drinking and interacting with like-minded individuals. In fact, there are Fubucks, which one can use to buy others drinks in chatrooms, or "lounges." Fubucks are bizarre. You can obtain them by posting pictures--many members clearly spend countless hours posting nonsensical images or the same image numerous times to build up points. You can also obtain points by rating the attractiveness of another's photo on a scale of 1 to 10. Interesting fact, the majority of individuals have an average rating of 10 or more. Another way to obtain fubucks is to participate in hosted surveys, IQ tests, and other nefarious games that involve you entering you cell phone number.

The site is myspace-ish, but not as sleek or well organized. In fact, if I were to render a an appearance grade--as I do in my Beer Blog--I would give it 6.6/10. The layout mimics the myspace profile page, and even goes as far as to arrange it almost identically. 

The site offers many social amenities myspace does, photo posting, photo commenting, private communication through messaging, the ability to be "friends," and also the ability to see others nude. Yes, nude. That's right. Naked. After you become friends with another user, "Private" albums are available for you to see, and in many of them you'll find pornographic images--many of which are execrable. In the name of Internet Anthropology, I quested on--albeit without the photos. 

At first, you begin to "friend" individuals--just like myspace--and accept invitations to be friends with others. After an hour or so I began to receive private messages like "wanna watch me and my hubby on our webcam..." Ye gods. It's getting worse....

Thursday, October 22, 2009

TextCentric Part III.


Jeffo's Beer Blog

"I've always loved pubs. When I started writing this blog in January 2007, I was a private equity lawyer. Now, I'm the landlord of The Gunmakers Arms in Clerkenwell, a wonderful little pub in my favourite part of London."

Intriguing. This London-based bar owner writes a dreamy blog...

He uses pictures sparingly, but effectively--look up. The blog is more of a diary, but it's entertaining, informative and well done. The more you read the more you want to see what he's up to. 


TextCentric Part II.

Appellation Beer. 

Did you click...?

OK. Then you saw the rules. Yes, beer rules. The problem with textcentric blogs is, well, all the damn reading. Not that I'm opposed to reading, just that a few pictures wouldn't hurt. Also, rule #3 and #8 conflict. If there should be less conflict, why should I have to drink twice before judgement? What's wrong with analysis? In fact, this blog goes on to review several books about beer. Did he read them twice? 


Wednesday, October 21, 2009

TextCentric Part I.

This is a serious, text-based, comprehensive beer blog that includes news, beer and economics, and dozens of other tags. Consider it the Drudge Report of beer blogs. Beer industry--with a Vermont concentration--news. It's a geek site. A site to read then flex with the info. Hell, they have writers all over the place. It's a magazine in the form of a blog. Which I hear is the new magazine. In any regard, you can take a look through the back pages or follow daily.

Personally, I read the news of my nation and world. Nothing personal to those who find beer to be more important. I happen to enjoy the discussion of recent brewery releases, you know, the actual liquid called beer, not the recent litigation concerning the name of one. 

My Cup Runneth Over


Let's have at it. Anyone can make a blog. Anyone can spout. Not everyone can make us drink. Today there are enough breweries to make your room spin. Dean Martin once said, "If you're not drunk you can lie on the floor without holding on." Fair enough. The days of martinis and filter-less cigarettes are gone. The Rat-Pack a capsule of misogyny. The tangent is over...

I'm sure you're wondering who the lamb-chop sideburn fellow is. What's the deal with the ring? Who takes a picture mid-sip with a rheumy-eyed gaze? 

Michael Jackson. Yes, that is his real name and folks, he is the greatest drinks journalist of all time. His 1978 book The World Guide To Beer influenced the front end generation of what would become the craft brewing boom. 

He also started--at the time controversial--process of rating beer and whiskey. A catalyst. We're all building from it. 
Here are three Beer Blogs that would never exist had Michael Jackson not.











Wednesday, September 16, 2009

Call Your Shot.

    The #62 bus rolls past the window of Hackney's on an aberrant schedule. The protrusion of bowed glass and LED-infused commerciality gleam under the calm lights of Dearborn St. as the height of Chicago's modern public transportation comes to rest, for a moment, directly in front of me. The individuals waiting for a ride hastily reference mobile phones and wristwatches, flex on tiptoes and even walk into traffic for a view of the upcoming bus. It seems as though they are willing the bus to arrive. These are not heroin-ridden bums, but professional, 9 to 5 types donning well-brushed wool pants, polished leather satchels, nubuck loafers, starch-pressed collared shirts and anguished facial expressions that leave one to believe this momentary lack of Knowing spells panic. 

    There are no schedules for the damn bus. Nada. You merely wait. It could be a minute. It could be an hour. It could be never. 

     When I first moved to Chicago, I would consult the train schedule posted under the heat lamps. I made notes, believing it would allow me to streamline my morning routine. Ok, I would think, the southbound Red Line arrives at 9:04 AM, just enough time to make my 9:30 class. On the opening day of the semester I awoke with confidence, knowing I had perfected this commute. I hit the platform as it buzzed with the muffled music of iPod ears and eyes fixed on the day's RedEye at 9:02. 9:04 arrived without a train. No light peaking through the tunnel either. Surely disaster had struck. A suicide. Yes, some forlorn soul finally decided they'd had enough. Perhaps a mechanical failure had strewn smoke through all 8 cars and the passengers were weeping openly, holding one another and praying the rosary somewhere near the North/Clybourn stop. Or a mugging. This made sense. The police would enter the train after ascending down through a manhole in order to apprehend the villain who'd destroyed my championing of public transit...it was 9:15.

 

I made my way over to a petite brunette and gently tapped her shoulder.

 

"Sorry to bother you." 

 

She removed one iPod earbud and looked blankly into my eyes. 

 

"Are the trains always this late?" 

 

"Huh?" She said--removing the other earbud. 

 

"The trains. Are. They. Always. This. Late? The scheduled arrival time was 9:04." 

 

"Ah. Total bullshit. Don't look at that."

 

"So the sch-" 

 

"The. Schedule. Is. Pointless." She said, completely and perhaps viciously cutting me off. 

 

At 9:23 the train arrived.  I was 20 minutes late for class. 

 

I was no champion. I was a dunce in the face of public transit. From then on I simply awoke with enough time to wait. 

 

* * *

A few years later, I bought a Blackberry. My email and internet interests would be immediately accessible. At this point I'd moved and the bus was the most efficient option for public transit. I flexed on my tiptoes, wandered into the street and clenched my jaw in the wake of uncertainty at almost every stop I encountered. Until I found CTA's bustracker. 

    Mayor Daley in all of his clout-filled glory had actually stuck gold in my commuter heart with this application. He ordered every bus to be fitted with a GPS tracking device corresponding to a server which in turn displayed to a computer or mobile device the exact time a bus of your choosing would arrive. 

 

Which brings us up to speed. My distaste for the train schedule stemmed from its fixed medium. The theory of a train schedule--especially in Chicago--is preposterous in the internet age. The perception of fixed text in a non-digital medium has changed, for good or ill. For example, the train schedule fails to clarify who made the schedule, when, or what authority they had to do so. This never mattered before. You simply trusted the schedule. What were you to do? Call CTA headquarters and demand to know whom, when, and how the timetable was created? Of course not. But, in the internet age, when someone posts a blog or a comment, you immediately know who made it, when they did so and more importantly, how. Immediacy is what we crave and the internet age has provided it. Call it the generation of immediate gratification. Call every Man a journalist. Call your shot. 











Sunday, September 13, 2009

Materiality

"An object in possession seldom retains the same charm that it had in pursuit." 
-Pliny The Younger

    Perhaps this thought struck young Pliny as Mt. Vesuvius erupted, freezing time in a single flash. Maybe he loathed the idea, maybe he hated himself for thinking so, but surely he had to accept it. The prolific Pliny's letters were written to the emperors of the world and he carved his name out of marble in the minds of those who knew him well--and those who would come to know him. But in 79 AD, magma had much more to say than Pliny. That's right. Lava always wins. 
    It's not like I knew Pliny well, nor do I have the means to purchase marble, and if I did, it would not display his likeness, name, or thoughts. Marble has its own message. 
    I hadn't planned on mentioning Pliny, in fact, I came across his writing while searching for a quote to create a "jump-off" considering Materiality. Sure, I've indulged Russian River Valley Brewing Company's "Pliny the Younger" India Pale Ale, but never have I considered the actual man for social discussion. 
    For my purposes, he is quite unimportant. Anyone could do. Any quote that appeared after I entered "Material" had a chance. No One truly mattered. I merely needed a brilliant quote to catch my eye, tune my inspiration and most importantly, had a detailed wikipedia page. 
    It took serious efforts to uncover Pliny's work, countless hours to catalog his letters and about 1.07 seconds on my Blackberry to discover that a single quote could give me enough fruit to juice this first post. 
    What am I trying to say? How dare you. A whole semester ahead of us and you're already questioning me. Pliny also said "His only fault is that he has no fault." 
    I agree.